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Consumerism, a whole new world is unfolded fiercely into our disregarded faces when it enters into lives. It comes and enters our society without even knocking and yet no signs of any warning and manipulates our minds into what they want us to purchase. Everything aren’t as they seem as giant corporations pay large sums of money to put their product or service into out heads, yet we still are convinced that it is a wonderful thing that they have created for us, despite the social issues and our obsession with it. Because of our high needs and wants, it makes us all a prime target for consumerism, we are made to fink by many products that we buy their products out of a need whether a want. Many of our wants go unsatisfied whether our needs we must always be put into consideration and must always be fulfilled. Self Actualisation is the highest need humans may ask for in their lives. Without it we would surely perish, whether we have high esteem or low esteem it helps determine what the rest of society thinks of us. That is why consumerism is so easy to target us, particularly the rich who buy certain named brands to improve their self esteem about themselves and also, the sort of person they are trying to be by communicating thro