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Nike’s Influence on International Business When I think of different companies that are successful in International Business, one of the first companies that come to mind is that of Nike. Nike is one of those elite companies that has a strong hold on their product. Just as McDonald’s is the king of fast food restaurants across the world, and Disney is one of the world leaders in the entertainment business, Nike is the king of athletic shoes and apparel. Anywhere in the world that sports exists you are sure to see some sort of advertising, foot wear, athletic apparel or references to Nike. Nike is one of those corporate conglomerates that are easily recognizable worldwide. Their easily recognizable trademarks include just the name NIKE and the swoosh that is located on all of their products. Everywhere you look in sports you see some resemblance of Nike. Nike is everywhere from jerseys worn by professional athletes, to golf accessories, to equipment used by soccer teams across the world. I, like many other people across the world, have been a customer of Nike for quite some time now. I will also probably remain a customer of Nike for life, because I enjoy the quality of their products, and I feel that their prices are co