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Party Unity Candidate reliance on national party organizational support has been waning for a couple of decades now. Candidates have started to abandon what was once their most needed support system and biggest cash cow. Reduction in party cohesion, the surge in the power of Political Action Committees, and the new found necessity of gaining the Independent vote are 3 factors that have all led Presidential candidates to sever the political umbilical cord that has tied them to their parties for almost 2 centuries. The simple formulas of political success found in the warm apple pie days of the 20’s, late 40’s, and 50’s are gone. This new age of informational warfare and electronic combat has rendered the major party powerhouses almost obsolete. Party unity seems to now be a thing of the past. The splintering of the party message into liberal, moderate, or conservative has essentially divided parties so much that there is almost more opposition within a party than there is with the rest of the party community. T