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Principles of Design : Balance

    One of the most important things to remember when creating a document is visual balance. Many designers today create what they think looks goods. Just because a document looks good doesn’t mean it was designed correctly. For example think of a balance beam. When the objects are of equal weight they are balanced. Visual balance works in the same way. You can have several small objects on one side balanced by a large object on the opposite side. But visual balance is not only affected by size, but also value (lightness and darkness). Symmetrical balance or formal balance is a mirror image. If you were to draw a

Approximate Word count = 418
Approximate Pages = 2 (250 words per page double spaced)

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