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Everyone enjoys feeling good. Especially when they feel good about themselves. Advertisements in magazines and on TV play on the fact that humans want to return to a state of feeling good; that we all want to go back to our happy place. For every person this happy place is different. For some people it may be when they feel good about what they look like, or how they smell. Others it may be the enjoyment they get in a certain place. Ads target these feelings, emotions, and states in an effort to get us to by their produc