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Audience Reception When It is Our Youth

    INTRODUCTION Mass media has advanced dramatically since the 1960’s. Specifically television and the Internet have come a long way in our technological society. Both sources of media help shape the thinking process and behavior of members of our society. For instance, if the writer or producer of a movie decides to create a new word, for example, ‘ditto’ from the movie “Ghost”, it is then established in our lingo and we begin using that particular word. Now, this is just an example of how influential mass media can be on society. For many years television has been advancing beyond norms. Television now has various controls attached to it via satellite, digital and cable means. If there is an emergency, there’s a broadcast system that notifies the receiver of what catastrophic event is on the way. As for the Internet, in a split second there is an advertisement that pops up to notify us of what’s going on in the world, keeping us up to date with current events. Therefore, I want you to imagine for a moment how mass media can influence a child with visual aids, sound effects, audible words, actors and actresses and more. This is what empowered me to begin a study/research on the topic of children who view and

Approximate Word count = 3974
Approximate Pages = 16 (250 words per page double spaced)

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