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When cellular phones and pagers first hit the market in the early '80s, customers were mainly businesses. Now, families are the fastest-growing segment of wireless customers, according to Cellular One’s homepage. Springing from this trend is the booming teenage market. The devices have become so popular; manufacturers are now making them in bright colors that appeal to younger customers. But besides the fact that cellular phones are fashionable, teenagers today have a viable reason to own a cellular phone. It is true that cell phones can be expensive. Furthermore, the teen may use the phone unnecessarily for personal reasons. But a child can develop a sense of responsibility. Parents can work out a plan so their child can pay for his own personal calls, and