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You have run a successful business for years selling widgets and widget services to customers local to your area. Though you have retained a stable number of customers and clients you do not see a large growth potential of your product or service locally. You have heard about this Internet thing and wondered how “the net” could benefit your business. Before making the leap do your research to keep from getting burned by Dotcom Boom and Bust. The first question you must ask when debating the usefulness of a tool of world wide communication is how it will be used. The web can bring many benefits that you can take advantage of with the right resources available. Deciding on a proper balance of usability, functionality, and cost can sometimes be intimidating. The first step is to decide how you will use it to maximize the benefits of the technology. There are many potential uses for using the Internet. The Internet can be used as a billboard for your local shops. If you have a business in which customers need to have up-to-date information at their finger tips 24 hrs a day a website can be a great cost reducer by cutting out the time it would take to provide similar information by phone or face-to-face. The Internet