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Organizational Behavior Importance Human Relations and Organizational Behavior Abstract Organizational behavior (OB) is important in the business world as it helps to develop effective teams for certain projects and to choose effective leaders to lead the teams in a successful way. OB looks at individuals and groups in organizations to determine how their behavior affects it. The vitality of OB in the development of the work force, the differences that might exist between technical skills and human skills for a successful organization, and how the study and practice of OB can make a difference in the operation of the organization are important areas to examine. Organizational Behavior Importance OB is vital in the development of the work force in that it seeks better relationships by achieving human, organizational, and social objectives (Clark, 1998, rev 2000). Human objectives could include work place environment, job satisfaction/dissatisfaction, personal growth, etc. If human objectives are not met there is a possibility of higher turnover and absenteeism. Employees that are dissatisfied with their jobs tend to bring em